Insurance home
Worked closely with executives and stakeholders to design system that had both the branding an intuitive layout for users. With a animated hero, and using a stepped navigation system users were able to navigate through the system and select insurance they need with ease.
Data Hierarchy
For each step in the journey we worked closely to develop data hierarchy that was clear and concise to users breaking down information from primary, secondary and tertiary categories.
Modal design
Created easy to read modals, with a character I came up with called Savvy Sally to help users through the system. The goal was to keep them engaged and help them through each step of the insurance selection.
Sally walk throughs
Sally modals with tool tips to explain the insurance content to help users with decision making.
Adding beneficiaries
Making adding beneficiaries easy with a modal table view that is clear and concise to the user.
Beneficiary view
Overview of user beneficiaries with card view concept. Ability or users to view as a whole and edit each if needed. Using card design and color to differentiate the immediate family vs. important ppl.